Job/Soft skill training

Cafeteria

Greaves Electric Mobility Reviews by Employees

Area Sales Manager

Manager

Assistant Manager

Senior Engineer

Principal Engineer

Location: Bangalore Role Overview: We are looking for an experienced Lead Strategic Sourcing professional to manage sourcing, costing, and supplier development for Metal, Fabrication, Plastics & Rubber commodities in the 2W/3W domain. The role requires strong expertise in supplier management, new product development, and cross-functional collaboration with proven leadership in team handling. Key Responsibilities: - Lead sourcing, pricing, costing, and negotiations for Metal, Fabrication, Plastics & Rubber. - Drive supplier development with focus on South India (Hosur/Bangalore/Chennai). - Manage a team of minimum 3 sourcing professionals. - Collaborate with Quality, Design, and Manufacturing for new product development. - Execute cost optimization, VA/VE initiatives, and supplier consolidation. - Maintain supplier relationships and provide market intelligence. Qualifications: - 13-20 years in sourcing/procurement within 2W/3W OEMs. - 7-10 years in strategic sourcing (not SCM/logistics). - 3-5 years experience in NPD for Metal/Fabrication/Plastics/Rubber. - 5+ years working with cross-functional teams. - Worked with TVS / Yamaha / Bajaj for minimum 58 years. - Strong leadership, negotiation, and supplier management skills

Bangalore

Greaves Electric Mobility - Lead - Strategic Sourcing - Metal Fabrication Domain 

Job Description Position : Lead - Brand Marketing Department : Marketing Location : Bangalore, Corporate Office Reporting to : MD About Greaves Electric Mobility: Website: https://greaveselectricmobility.com/ LinkedIn: https://www.linkedin.com/company/greaves-electric-mobility Greaves Electric Mobility Limited (GEML) is a subsidiary of Greaves Cotton Limited, a company listed on both BSE and NSE. GEML is a leading force in India's electric vehicle (EV) industry. With 17 years of experience in the EV space and backed by 160+ years of Greaves' legacy, GEML stands out as a pioneer in sustainable mobility. The company operates across multiple EV verticals, offering a diverse portfolio that includes electric two-wheelers and three-wheelers under renowned brands like Ampere (e-scooter), Greaves 3W Auto (electric autos for passenger and cargo applications) and ELE (e-rickshaws). Catering to both B2B and B2C markets, GEML is dedicated to revolutionizing transportation through innovative, accessible, and eco-friendly mobility solutions. Product Portfolio: - Electric Two-Wheelers (2W): Offered under the Ampere brand, catering to urban and last-mile mobility needs. Our Ampere brand is positioned as a key player in India's Electric Two-Wheeler (2W) Segment. - Electric Three-Wheelers (3W): Greaves 3W Auto (electric autos for passenger and cargo applications) ELE (e-rickshaws). - B2B & Fleet Solutions: GEML provides customized EV solutions for logistics, e-commerce, and ridesharing platforms. - GEML has established a strong presence across India, supported by state-of-the-art manufacturing facilities and a robust retail and service network with over 500+ touchpoints and 20,000+ mechanics, serving more than 300,000 customers nationwide. Key facilities include: - Ranipet, Tamil Nadu: A 35-acre EV manufacturing hub designed for large-scale production. - Greater Noida, Uttar Pradesh: Focused on electric E-Rickshaw production, this plant is undergoing significant expansion. - Toopran, Telangana: Specializes in manufacturing electric three-wheelers, with plans to boost production capacity. - Greaves Electric Mobility has filed the Draft Red Herring Prospectus (DRHP) for a proposed IPO, planning to use the proceeds for technology development, enhancing capabilities at our technology center, developing in-house battery assembly, expanding manufacturing capacities, and funding inorganic growth opportunities. - This strategic move is set to further reinforce our position in the evolving EV industry. - By joining Greaves Electric Mobility Limited, you become part of a pioneering team dedicated to shaping the future of sustainable transportation mobility in India Role Overview: - our Brand Marketing Lead, you will own the end-to-end development and execution of brand positioning and high-impact campaigns across our 2W & 3W product portfolio. Your mandate is to strengthen brand equity, differentiate our offerings, and drive measurable footfall growth and conversions in our showrooms. Roles & Responsibilities: Brand Positioning & Architecture: - Define and articulate clear, compelling brand positioning tailored to our product portfolio - Conduct market and competitive audits to uncover white-space opportunities and validate Job Description positioning: - Maintain a coherent brand architecture and messaging framework that scales across geographies and channels. - Drive brand awareness and top of mind recall across markets with special focus in underrepresented markets. Integrated Campaign Planning & Execution: - Lead end-to-end campaign strategy-from ideation, creative development, media planning to execution. - Drive 360- ATL/BTL initiatives (TV, print, OOH, digital, events, in-store activations) with a relentless focus on footfall uplift. - Partner with agencies, media houses, and internal creative teams to ensure on-brand, on-brief deliverables. - Footfall Growth, Lead Generation & Conversions Retail Marketing: - Design and roll out showroom and in-store marketing programs (promotional events, demo drives, experiential pop-ups) that tangibly increase walk-ins. Digital Marketing: - Leverage digital-to-offline tactics-geo-targeted ads, QR-enabled OOH, localized social campaigns-to drive store traffic. - Track and optimize campaign KPIs (footfall, conversion rate, dwell time, sales uplift). Cross-Functional Collaboration: - Work closely with Sales, Product, Digital, and Customer Experience teams to align brand campaigns with commercial objectives. - Equip regional teams and channel partners with brand toolkits, POS materials, and co-marketing assets. Insights & Performance Analytics: - Mine consumer insights (surveys, focus groups, social listening) and retail data to inform creative and media decisions. - Establish robust measurement frameworks-footfall attribution models, media mix ROI, brand health trackers-and deliver actionable dashboards. Budget & Vendor Management: - Manage P&L for brand-building and retail marketing budgets; ensure cost efficiency and maximum ROI. - Negotiate and oversee contracts with agencies, media vendors, event partners, and production houses. Qualifications: - Experience: 12- 15 years in brand marketing, with proven success in B2C, FMCG, consumer durables, or automotive sectors. Experience in sales would be an added advantage. - Domain Expertise: Deep understanding of consumer purchase journeys in retail/showroom contexts; hands-on experience driving footfall is essential. Understanding of digital marketing techniques. - Strategic Thinker: Strong track record of defining brand positioning and translating it into cohesive, multichannel campaigns. - Leadership & Collaboration: Excellent stakeholder management skills-able to influence cross-functional teams and external partners. - Communication: Exceptional storytelling and presentation skills, with the ability to craft compelling brand narratives. - Education: Master's in marketing, Business, or related field. Tier 1 MBA is preferred. Job Description: Key Competencies: - Ability to thrive in a fast-paced, entrepreneurial environment with a hands-on approach. - Strategic thinking and problem-solving skills. - Results driven with a focus on achieving business objectives - Excellent leadership, communication, and interpersonal skills, with the ability to influence and build partnerships effectively with external and internal stakeholders. - High level of integrity, professionalism, and ethical conduct.

Greaves Electric Mobility - Lead - Brand Marketing 

Apply to 2 Greaves Electric Mobility jobs on iimjobs.com, India's No.1 Management job portal. Explore Management job in Greaves Electric Mobility Now! Company Page, IIM MBA Jobs, Ecommerce, Retail, Business, Development, Manager, Technology, Healthcare, Telecom, Insurance, FMCG, Media, BFSI, Director, VP/AVP, CEO/CFO, AGM/DGM

Apply to 2 Greaves Electric Mobility jobs on iimjobs.com, India's No.1 Management job portal. Explore Management job in Greaves Electric Mobility Now! Comapny page, IIM MBA Jobs, Ecommerce, Retail, Business, Development, Manager, Technology, Healthcare, Telecom, Insurance, FMCG, Media, BFSI, Director, VP/AVP, CEO/CFO, AGM/DGM

Greaves Electric Mobility Jobs