Performance Marketing Manager About Zeno Health : - Zeno Health (formerly Generico) is dedicated to changing the way India buys medicines. We are building India's largest chain of generic medicine retail stores with the aim of providing affordable healthcare to millions. - We believe that generic medicines are the key to changing the way the medical landscape in India works by providing more choice to consumers at costs that are up to 80% lower than those of branded medicines. Founded by IIT Bombay alumni, Zeno Health is already funded by a leading VC firm and has grown to ~200 stores with a target to reach 500 stores by March 2023. Main Responsibilities : Your responsibilities will include : - Creating and executing a strong performance marketing strategy & execution plan - Developing and managing digital prospecting and remarketing campaigns - Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC - Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels - Identifying and testing new channels to continue to meet or exceed established critical metrics - Working closely with the management to share funnel conversion improvement ideas, feedback & present results. Key Requirements : - You have a degree in Marketing, Business Administration or related field. - You have prior experience in a similar role as well as experience building effective omni-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels. - You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience. - You possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations. - You are a highly goal-oriented individual and have excellent communication skills. - You are open minded, curious and a strong problem solver Location : Bhandup Working days : 2nd & 4th Saturday off

Mumbai

Zeno Health - Manager - Performance Marketing 

Zeno Health - Manager - Performance Marketing  ,Job Description for Zeno Health - Manager - Performance Marketing  in Zeno Health in  Mumbai for (4-6) years of experience. Apply Now!

Job Description for Zeno Health - Manager - Performance Marketing  in Zeno Health in  Mumbai for (4-6) years of experience. Apply Now!