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03/02 Ruchita Shah
Human Resources at Zee Entertainment Enterprises Limited

Views:517 Applications:84 Rec. Actions:Recruiter Actions:23

ZEE - Lead - Search Engine Optimization - ZEE5 (8-15 yrs)

Mumbai Job Code: 1042888

- Identifying and implementing strategies for increasing site traffic through organic search listings.

- Responsible for the creation of information architecture of the website and SEO future proofing.

- Researching and resolving HTML code and content, link architecture and navigation issues

- Generate Product Requirements Documents and wire frames for SEO product enhancements on our websites.

- Continually monitoring organic search rankings to increase traffic and sales

- Analyzing website strategies and translating qualitative data into recommendations and tactics for revising the strategies

- Report on the overall SEO health of our web properties and rolling up SEO reports in a meaningful way

- Researching keywords using tools.

- Maintain Blog and Forum which should be regularly updated.

- Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website.

- Stay on top of current search engine news, trends, SEO practices, and emerging items of interest

- Work with editorial and marketing teams to drive SEO in content creation and content programming for our websites.

- Work on decoding Search engine Algorithm through small/controlled/measurable experiments.

- Co-ordinate between Tech. / Dev. team, UI - Website Design, Content, Product and QA teams and make sure to have handshake between these departments

- Help the team to look beyond traditional SEO and deliver high quality output to take SEO to next level

- Lead a team and mentor them in the ways of organic search tactics & advice on best SEO practices

- Support to the Collaborating LOB by taking ownership of the project undertaken

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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