Director - Product Marketing - Internet/eCommerce

Roles & Responsibilities:

- Plan and execute effective communication strategies for various customers acquired from multiple channels.

- Ensure effective and successful customer life cycle management and customer retention management.

- Responsible for successful customer retention strategies.

- Collaborate with marketing, content and product team for the effective marketing and communication launches.

- Excellent relationship management with external and internal teams.

- Study the market potential and conduct competitive analysis and develop product marketing strategies

- Proven solid, up-to-date understanding of best practices, developments and trends.

- Detail orientation, execution excellence and entrepreneurial spirit.

- Demonstrated experience of leading complex projects independently under stretched timelines

- An understanding of technology, and the ability to work closely with cross function teams.

- Lead and build team of Product marketing analysts.

Desired Profile:

- Graduation and MBA from a top university

- Self-motivated and proactive

- Experience : 12+ years in similar role

- Ability to effectively prioritize and execute tasks in a high-pressure environment

- Technical background of advantage

- Problem solving ability, out of the box thinker