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Hero Vired - INSEAD | Executive Program in Product Management

Equip yourself with skills to design, develop, and deliver innovative products efficiently.

Course Snapshot

  • FeeINR 4,00,000 + GST
  • Work Experience5 - 30 Years
  • Duration6 Months
  • Delivery MethodOnline

Course Detail

Program Overview

Begin your Product Management journey with the comprehensive program offered by Hero Vired in collaboration with INSEAD. This course starts by analyzing customer needs and identifying market opportunities, progressing to the application of essential frameworks in product design. Develop a detailed product roadmap and strategize for your minimum viable product (MVP) during the Product Development phase. Subsequently, refine your approach by crafting a robust product launch strategy, encompassing pricing, marketing, sales, and distribution.

This program goes beyond mere product creation; it prepares you to manage product growth and effectively lead teams. Gain a thorough understanding of the product management domain, from initial development to achieving key business objectives, positioning you for success in a competitive landscape

Program Highlights

  • Industry masterclass
  • Live Sessions With INSEAD Faculty
  • Immersive Business Simulations including Xchange simulation
  • Career Advancement Sessions
  • Product teardowns
  • Senior Product Leaders
  • Post-Program Access to Exclusive Content from INSEAD
  • Industry 1-1 Mentorship Session
  • INSEAD Authored Case Studies
  • Peer-to-peer Learning
  • Webinars on trending case studies

Desired Candidate Profile

  • 5+ years work experience.

Course Modules

Core INSEAD Modules

  • Product, User and Market Discovery
  • Product Vision & Strategy
  • Product Development
  • Product Design

Core Industry Modules

  • Go To Market Strategy
  • Metrics and Analytics
  • Product Pricing, Revenue Model and Monetization