Zoomcar.com - Senior Executive - Performance Marketing

Roles & Responsibilities

- Manage execution on biddable channels like Google & Facebook

- End to end management of SEO projects to improve business performance from organic channels

- Work in close coordination with other verticals in the marketing team (CRM, pricing & data) to gather business insights, leverage cross-functional learnings & improve processes

Liaise with various functions like Product, Analytics, Tech & operations team to achieve organizational goals

- Track performance of key cities assigned to the individual & become a part of the business decision making process

Experience

- 3-4 years of experience in performance marketing & SEO

- Comfortable with handling large amount of data

- Hands on experience on managing app campaigns on Facebook & Google platforms

- Hands on experience with SEO tools like google search console, google analytics, SEMRUSH, MOZ etc

- Working knowledge of basic analytics tools like Excel.

- Excellent problem solving skills and analytical thinking

- Prior eComm experience, Tech background will be a major plus