Zonal Sales Manager - Traditional Trade - FMCG

Role Title: Zonal Sales Manager - Traditional Trade (Areas handled - Karnataka, Tamil Nadu, and Kerala.)

Reporting to: National Sales Manager

Direct Reports - ASM

Roles and responsibilities:

- Develop sales and marketing strategies to drive sales growth in the assigned area

- Manage, develop, coach, control, and motivate the sales force to develop their skill to ensure that a high professional standard is achieved and monthly sales target and KPI target are met.

- Develop and manage an efficient distribution network to improve sales performance

- Responsible for new Business Development, forecasting requirements; preparing an annual budget; scheduling expenditures; initiating corrective actions

- Growing Business at Existing Retail Stores, building and maintaining rapport with key customers; identifying new customer opportunities

- Ability to identify new distributors and build and maintain relations with existing distributors.

- Managing Training & Providing overall guidance to the Sales Team

- Setting Reasonable Sales Targets to be achieved by the Sales Team

- Collecting Customer Feedback and giving timely updates to Senior Management

- Provide timely feedback to the sales personnel regarding their sales performance

- Responsible for expanding and building the team

- Develop a performance improvement plan for the sales team to meet performance goals.

- MIS handling.

Foods like - Jam, Ketchup, Sauces, Mayonnaise

Qualification:

- Graduate/ Post Graduate in any stream

- MBA, with specialization in Marketing/ Finance preferred

Experience:

- 10+ years of experience in Sales, with at least 3 years in the same geography

- Experience in handling Traditional Trade/ General Trade