Zonal Sales Manager - FMCG/Food

ROLE IS WITH FMCG MNC

Main Purpose – JOB DESCRIPTION

- Develop and execute a long term (3 to 5 years) roadmap to deliver the State’s stated vision.

- Formulate Sales strategies specific to state - sales growth, adopting/ implementing systems & best practices, distribution, cost reduction, capability building) integrated with Marketing strategies, developing alternative ‘ways to market’, taking the state to the next level of execution.

- Ensure Execution of the plans, through his ASMs in his State to deliver growth, Geographic Penetration and Spread, Capability building/People Management / Coaching the team

Accountabilities –

Strategy

- Understand the fundamentals of the snack business and build a clear strategic road map for the State, keeping in mind the longer term strategic directions of the region.

- Build necessary plans to consistently grow shares in each category. Responsible to Drive S&D themes in each of his AM territories. Accelerate Cost Effective Growth, drive productivity. Achieve volume targets (Month wise/Qtr wise breakup), focus brand & pack targets. Drive ground level marketing initiatives through MDM / Marketing.

Productivity and Financials:

- Distributor/Depot Sales tracking & strategic use of such data, Hub & Spoke Implementation , Tracking of Distributor ROI (Viability) on a regular basis in each of the ASM territories

Market Share:

- Recognize market forces and trends very quickly in the assigned State and bring in the necessary level of dynamism to execute the AOP.

- Develop team capabilities to address channel partner stability related issues by evolving alternate GTM mechanisms and also by addressing core issues related to restructured margins, especially in light of the emerging opportunities available for channel partners.

Key Skills/Experience Required –

- Graduate / MBA from Regional eminent schools, having 8-9 years of sales experience in FMCG / Food Industry across different geographies.

- Atleast 3-4 years experience at supervisory level, and 2 years of exp at 3rd level supervisory level.

- Very sound functional / business knowledge

- Flexibility, adaptability and able to think laterally in different environments

- Good communication, Coaching and people development skills, High influencing skills and

- Drive for results, decision making skills