Zonal Sales Manager - FMCG

Zonal Sales manager

This position is responsible for marketing of goods & services to achieve desired results as per departmental objective in the zone. The role is also responsible for area administration, liaison, team development & brand building.

Main areas of accountability / key goals of the Job:

- Should contain five to Seven Key Accountabilities.

- Can be derived through Balanced Score Card Perspectives (Financial, Customer, Internal Process & Learning and Growth)- The tasks under Key Responsibility that the Job holder is supposed to perform to achieve the business goals

- Prepare budget for the region in line with company's overall objectives

- Prepare strategy to achieve the targeted revenues

- Ensure Area wise, month wise, product wise sales & collections

- Ensure implement of various policies, SOP

- Storage & Handling of stocks in the division

- Establish corporate goals, short term and long term budgets in the assigned area & develop business plans for the achievement of these goals in line with company's vision.

- Built up strategy for expansions of existing markets for the Focus products

- Plan the business & conducting analysis for assessment of revenue potential in business opportunities.

- Work out economics for each product line

- Build a capable and motivated team to create a high performance team environment

- Develop sales field team through structured training and on the job coaching

- Establish performance expectations and regularly review individual performance

- Recommend appropriate rewards and recognition

Operations:

- Monitor actual performance vs budgeted

- Direct and coordinate sales functions.

Channel Management :

- Planning of dealership network in the division.

- New appointments & discontinuation of dealers

- Visiting Dealers for interaction

- Monitoring credit limits

- Dealer conferences

Business Development & Marketing :

- Identify and network with prospective dealers , generate business from the existing accounts and achieve profitability and increased sales growth

- Formulate strategies to create a loyal dealer base for the company.

- Build & maintain healthy business relations with major dealers, ensuring maximum customer satisfaction by achieving delivery & quality norm.

- Brand promotion, demand creation from dealers

- Market development activities in assigned area

- Ensure Area wise, month wise, product wise sales & collections