Zonal Marketing Manager - Retail
Looking for Zonal Marketing Manager for one of our client from Fertilizer manufacture industry based out of Vizag and Vijayawada.
Exp : 8 to 12 Years Experience from Agri Marketing.
Qualification : B.Sc Agri & M.Sc Agri (Agromomy, Soil Science, Entomology)
1. ZMM coordinate with AMM'S / RSM'S & FSA'S and they are responsible to achieve store wise / category wise Parakram Enabler Budgets and cover villages daily as per the schedule (Beatplan) and get the farmer contact details on daily basis
2) AMM'S has to check the seasonal conditions and develop the promotional strategy
3) AMM'S will have two Subordinates FSA & RSM, RSM Need to help FSA in promotional & marketing activities
4) AMM'S will drive the Enablers through CCR/MER & CR. 5) AMM'S should utilise the all the systematic demand generation tools in a structured way to increase the market share.
6) AMM'S should take ownership of a brand by engaging marketing and promotional strategies and marketing decisions
7) To Create/ maintain and increase brand awareness and Loyalty to our MGC Brand among farmers.
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