Posted By
Posted in
Sales & Marketing
Job Code
507759
Job Title: Zonal Manager Franchise Retail
Job Level: Sr. Manager
Function: Retail
Location : Circle locations
Reporting to : FRBM
Purpose of the Job :
This role will responsible for managing operations and expansion of company store & ensure they deliver a best in class experience. This role will liaison with Circles, marketing & CS to ensure that stores receive the requisite support, while complying totally with defined guidelines. The role will manage 4-6 FRM's and around 45-60 channel partners. The objective of the role is to ensure implementation of retail strategy effectively and grow postpaid share in the given market.
Deliverables :
Strategic :
- Postpaid growth in the given market
- Improved & adequate infrastructure
- Drive customer centricity among all stores to ensure best service
- Improvement in NPS
Infrastructure :
- Expansion of company stores as per the location strategy
- New stores productivity as per the guidelines
- Ensure all new franchisees partners are aligned & imbibe serve to sell as way of life
Business :
- Drive Postpaid growth & profitability
- Significant QOQ improvement in postpaid sales numbers as per the expected growth.
- Drive all LOB's through franchise Stores
- Drive the relevant focus products at all times.
- Monitor performance at store level and put into action plans of improvement
- Local area catchment programs in conjunction with Circle marketing team
- Quality of sales focus - reduction in decay, HRP%, data attach & same store growth
Store Operations :
- Management of all vendor & partner relationships
- Maximize efficiency of Circle support processes to ensure error free retail operations
- Ensuring total compliance with all defined processes & systems
- Identification of issues & areas of improvement based on on-going analysis of KPIs
People Development / Team Management :
- 100% trained & certified team of FRMs & Store staff.
- Hire and train good quality store managers for stores.
- Ensure deployment of national training initiatives; supplement through local inputs
Customer Experience :
- Drive Zero faults & failures
- Reduction in complaints from the customers
- Drive Zero PNP from partners
- Responsibility for delivery of agreed service KPI- s
- Identify areas of improvement & ensure implementation of programs in its true spirit
Challenges
- Resolution of conflicting directions between service & sales process/ manpower attrition/ managing franchisee/ delivery of profitability/ geographical spread of operations
Decision level
Prime: Final Decision Making authority, accountable to the Management
1. Business targets
2. Staff quality
3. Service Issues if any
4. Channel performance
5. FRM development Shared: Decisions reached jointly with peers on a collective basis
1) Transition plan
2) Customer Experience Delivery
3) New Stores location
4) Local catchment programs & Compliance
5) Appointment of new franchisees. Contributory: Makes a major contribution to a decision or policy judgment reached by others
1. Channel plan for the region.
Demonstrate (Key competencies) :
- Business and commercial acumen
- Customer centric & process orientation
- Leadership, Enterprising and entrepreneurial
- Team Management & Influencing skills
Educational Level Must have:
MBA or equivalent Business Management Diploma
Working Experience Must have :
- 6-8- years experience. Must have exposure in retail operations.
Dimensions :
Impact of position on :
Primary focus on postpaid, Retail footprint & Customer experience
No. of Subordinates :
Direct - FRMs - 4-6
Indirect - 45-60 channel partners & 250-350 executives (Showroom managers & off-role CRO- s)
Reporting Manager
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Posted By
Posted in
Sales & Marketing
Job Code
507759