Zonal Channel Head - NRI - Bank

Given below position details with a Leading Bank :

2 positions for Zonal Channel Head -NRI

Grade - AVP/VP

1. West&East, based at BKC Mumbai

2. North-Delhi-Gurgoan, based in New Delhi

Job Purpose

A key strategic role in the Non-Resident Banking unit, reporting to the National Sales Head. Responsible for driving the growth of the NR business for 2 Branch Banking Zones by leading the different channels in the Zone and collaborating closely with stakeholders to develop and execute initiatives. The role requires the ability to analyze customer, market, and competitor trends and use this information to drive cross-functional teams towards achieving key business metrics.

Roles & Responsibilities :

Key / Primary Responsibilities of the Role - List the primary deliverables

- Responsible for overall business metrics and performance for bank's Non-Resident Indian (NRI) customer segment for 2 Branch Banking Zones

- Responsible for executing the channel strategy for 2 Branch Banking Zones

- Work with the product and strategy team, field teams and leaders to identify and develop campaigns and programs that will drive channel performance and achieve sales targets

- Execute targeted campaigns and initiatives to increase customer engagement, ensure customer growth and drive cross-sell by closely collaborating with different stakeholders

- Track and analyze channel performance metrics to identify areas of improvement and further fine-tune the channel strategy

- Conduct regular field visits to understand the channel's ground-level performance and identify gaps in sales process

- Own the Budget planning, KRA and Incentive, Rewards and Recognition for all the relevant channel stakeholders

- Conduct and facilitate training, coaching to improve overall sales channels' performance

- Empower field teams with intelligence and tools to enhance their channel management capabilities -

Secondary Responsibilities - List the deliverables other than primary, but essential for the role

Periodic discussions + Cadence with branch banking leadership team

- Incorporate customer & business feedback into channel strategy and execution guidelines / best practices

- Periodic presentation to senior management on performance of NR segment in the Zone(s) -

Managerial & Leadership Responsibilities - (if applicable)

Ability to build relationships and influence people who do not report into them.

- Ability to take people along, and inspire to perform

Key Success Metrics:

- New customer acquisition and activation in the Zone(s) across all channels

- Growth in overall portfolio and PPC for the Zone(s) across all channels

- Growth in Liabilities and Fee Income for the customer base

- Improvement in NPS for the customer base