Yoga Bars - Brand Manager

- Setting up the annual brand calendar, coordinating cross-functional activities and ensuring consistency in brand-related decisions

- Reporting on brand performance to determine ROI

- Analyzing competitor brands, shopping behaviors as well as consumer trends

- Creating brand budgets

- Coordinating with internal and external stakeholders to deliver high performing creatives

- Ensuring the rapid growth of the brand

Ideal Candidate:

- MBA in Marketing from a tier 1/ tier 2 Business School (Preferred)

- Prior experience in working with D2C Brands

- Solid understanding of packaging, marketing communication, new product launch, market places etc.