Head - Growth - B2C - Online About WorkIndia: WorkIndia started with One & Only One Purpose - To provide jobs to the Poor of India. Our Vision is "To Provide meaningful livelihoods to the 23.7 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet". Fortunately, after 6 years of constant struggles, towering over 1000's of naysayers with a "phod denge - moving, no matter what" attitude . in January 2020, WorkIndia became the Largest Technology platform in India (53,000 unique companies posting a job per month; 3.1 million monthly active users; 3.8 million calls processed each month...100% automatically). To know more visit: https://www.workindia.in/about/ What will this role do? - Understand WorkIndia's portfolio of products, their target candidates and benefits, and how they fit into our candidates employment journey - Work with stakeholders to set growth, engagement and retention targets for each product and create quarterly marketing plans to meet them - Leverage data to understand the product conversion and engagement funnel; use data to design marketing campaigns to influence the funnel metrics - Conceive of marketing campaigns, craft messaging, identify appropriate sequence in the lifecycle to send the message - Partner with the Product, Marketing, Analytics, Insights, and Data Science teams to connect the right message to the right customer at the right time - Drive and monitor A/B and multivariate experiments to optimize key performance metrics; - Analyze findings, present recommendations and scale as necessary Ideal profile for this role: - Passion for the small business community and want to help them grow - 7+ years of experience in growth, digital marketing, understanding of product management - Strong quantitative analytical ability and excellent written and oral communication skills - Project management skills to initiate and drive efforts to completion, working with a large number of stakeholders across the company Brownie Points : - Fluency with Data Analytics in a highly operational environment - Marketing experience - Experience working with SME/B2C space - Experience working with multi-channel campaigns across email, push, in-app, web display ads, direct mail, etc What's in it for you? - Work with a highly-purpose driven team, focussed on providing meaningful livelihoods to 23.7 blue collar individuals - Experience a strong culture which values 100% transparency, ownership & autonomy - At WorkIndia, no one is an employee, everyone is an owner and will be given responsibility accordingly - You get to work in a high execution, do what-it-takes attitude team. - You will get a free hand for execution as long as it makes sense. - You will get to explore a new dimension of possibilities and chance to do things that were never done before Salary: No salary bar for the right candidate. Paying higher than the market standard

Bangalore

WorkIndia - Head - Growth - B2C 

WorkIndia - Head - Growth - B2C  ,Job Description for WorkIndia - Head - Growth - B2C  in Eloquent Infosystems in  Bangalore for (7-12) years of experience. Apply Now!

Job Description for WorkIndia - Head - Growth - B2C  in Eloquent Infosystems in  Bangalore for (7-12) years of experience. Apply Now!