Wishkarma - Growth Leader

- Designing, planning, managing, and optimizing integrated campaigns across multiple channels to generate pipeline.

- Monitoring and reporting campaign performance with granular tracking across relevant KPIs, including but not limited to impressions, clicks, web visitors, video views, collateral downloads, leads, initial sales conversations, and revenue

- Creating impactful nurture programs to improve conversion rates from leads to opportunities

- Working closely with the leadership team for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales

- Overseeing vendor selection and contracts as needed