12/02 Surbhi Srivastava
HR at Wipro Limited

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Wipro - Manager - Business Marketing - PES Vertical (3-6 yrs)

Bangalore Job Code: 663891

Wipro is looking for a dynamic, highly motivated and collaborative marketing manager for the PES vertical. This role requires you to closely work with internal stakeholders and demands an individual who is agile and can ramp quickly into the highly collaborative PES BU marketing team. The ideal candidate will have excellent communication skills, a self-motivated drive, and the unique ability to deliver fast time-to-value with high quality and flawless execution. The position requires diverse operational and strategic experience across all disciplines of marketing and requires demonstrated success in writing and communications. A successful candidate will have a proven record in integrated marketing and creating a plan to drive awareness and pipeline contribution to revenue, integrating all marketing touch points into a ubiquitous Wipro brand experience.


- Generate leads by devising and executing multi-channel campaigns across mail, social media, webinars, workshops, etc


- Enhance BU positioning by creating unique vale propositions & elevator pitches for differentiated communication with clients & influencers esp including service offering content on website, Blogs, POVs, Case Studies, Videos, playbooks etc


- Create customer advocacy by generating client testimonials – AV and text


- Manage Wipro’s participation in industry events end-to-end that includes brand visibility, engagement and lead generation strategies, theme, message, communications, design and vendor interactions


- Develop content for collaterals, case studies, presentations, social media posts, event stories and newsletters


- Develop press release, handle interactions with PR agencies & coordinate press releases


- Coordination and working with Business Units to support large ongoing opportunities via campaigns etc.


Basic Qualifications:


- Bachelor's degree and 3-6 years' professional work experience in Marketing


- Degree preferably in Marketing, Communications or related field


- Exceptional written, content development, presentation and oral communication skills in English


- Strong project management experience


Preferred:


- Strong content development experience (managing the process from inception through go-to-market)


- Strong experience in event management logistics


- Understanding of B2B marketing


- Strong experience with digital campaigns, understanding of social media (LinkedIn and Twitter)


- Proven experience in client credentials/ case study and marketing collateral development


Skills :


- Broad overall business acumen, industry knowledge, knowledge of Wipro's areas of business


- Understanding and ability to originate and apply marketing concepts


- Ability to manage and build relationships in a matrixed organizational environment


- Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Wipro


- Ability to manage multiple projects under tight deadlines with multiple stakeholder


- Ability to develop and apply creative solutions to complex issues


- High attention to detail and quality control


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Women-friendly workplace:

Maternity and Paternity Benefits

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