We're looking for our content marketing leader. Someone who is passionate about SaaS and organic customer acquisition and loves working with early-stage startups. Someone who doesn't believe in any rules, believes that every company is different, obsessed with the customer persona, full of ideas, and not afraid to experiment. About the role: The Content Marketing Manager is responsible for development and execution of content marketing, content calendars, keyword research and search optimization, and the creation of B2B marketing content. She/He will be responsible for leading and contributing to projects that drive revenue growth. The content marketing manager will report directly to the Head of Marketing. This person will manage content efforts. He/she will manage website and blog development and content curation/creation, lead generation, and sales collaterals such as case studies and pitch decks. Of critical importance is the ability to write sophisticated, high quality content and thorough understanding of distributing the same. This high-impact role will work across functions inside and outside the startup. Key Responsibilities: - Drive a content strategy based on in-depth customer persona research, competitive analysis, SEO and keyword research, Google Analytics, market research and conversations with sales teams and customers. - Conduct brainstorming sessions with the content team and come up with original content topics across content styles - long-and short-form blog posts, case studies, eBooks, whitepapers, reports, infographics, presentations, sales collaterals, videos and more, to be distributed across multiple marketing channels. - Oversee marketing lead generation from channels such as website, blog and social media and conversion of same thereby impacting marketing's contribution to revenue. - Perform ongoing tracking and reporting on the performance of content pieces and lead generation channels. - Manage in-house team and freelancers to ensure effective and quality execution Job Requirements: - Exceptional business writing skills and strong grasp of grammar and style; can visualize as well as convey a message into relevant and interesting content format. Creative writing skills desired. - 3+ years of B2B marketing experience including knowledge of building marketing strategies from scratch. Direct experience of creating and distributing content with proven ability to deliver consistent strong measurable results. - Familiarity with SEO, keyword research methods, GA and reporting. - Have previously led content for CXO engagement, thought leadership, and data-driven projects across blogs, webinars, reports, PR articles, etc. - An editorial mindset with an ability to predict audience preferences. - Experience in writing for multiple platforms including LinkedIn, Facebook, Twitter, etc - Excellent communication skills - Ability to work methodically and meet deadlines. - Ability to work with marketers, copywriters, and designers to produce the final deliverable. - A mindset to collaborate and accept feedback for better business value. - Experience and Education degree in English, Journalism, Marketing, or related communications field. About us: Windo is an e-commerce enabler tool, very similar to Shopify. We are trying to build a Shopify alternative for Small Businesses & Solopreneurs. We are a small but effective team of product folks, digital marketers, and customer champions with one goal - to help small businesses.

Bangalore

Hyderabad

Windo - Manager - Content Marketing - B2B Segment 

Windo - Manager - Content Marketing - B2B Segment  ,Job Description for Windo - Manager - Content Marketing - B2B Segment  in Windo in  Bangalore Hyderabad for (3-6) years of experience. Apply Now!

Job Description for Windo - Manager - Content Marketing - B2B Segment  in Windo in  Bangalore Hyderabad for (3-6) years of experience. Apply Now!