Whisky Theka - State Head - Liquor Trade

You will own state P&L, lead the entire state team & drive end-to-end the sales funnel for Woodsmen Whisky

Job Responsibilities

- Manage State P&L

- Planning, strategizing, and meeting the business targets for all brands

- Open all relevant L1/Distributors/Wholesalers & Retail outlets in the state

- Management of key accounts & distributors/logistics partners

- Management of payment reconciliation & collection

- Develop, train, and manage a team of ASM's, TSE's & Sales Executives

- Monthly Planning & coordination with the distillery & logistics partner/distributor for efficient supply chain

- Planning & execution of deployment of POS material, strategy of display drives, promotions, reporting of schemes in coordination with the marketing team

- Analyze industry reports and market trends monthly basis.

- Weekly & Monthly reporting formats for targets, sales, and competitor analysis.

Required Candidate profile

- Alcohol industry experience of 8-10+ years

- Experience in the relevant state of 3+ years

- Self-starter with a drive to help build and establish new brands

- Desire and flexibility to work a young team

- Strong relationships with distributors

- Sound knowledge of modern trade for the right brand-market fit

- Excellent communication skills in Hindi & English

- Proficient in MS Word, Excel & PowerPoint