WheelsEye - Growth Hacker/Digital Marketer

Company: WheelsEye

Location: Gurugram

Role: Growth Hacker/ Digital Marketer

What will you do?

1. Envision the digital marketing strategy for customer acquisition through lead generation & app install campaigns

2. Launch & manage the ads portfolio across Google Adwords, Facebook Ads, Youtube, etc.

3. Manage the CRM strategy to drive acquisition & customer retention through channels like WhatsApp, SMS & emails, etc.

4. Coordinate with the design & content teams to generate creative content for ads & acquisition campaigns

5. Conduct growth hack experiments across multiple channels to optimize overall CPA & drive accelerated growth

About WheelsEye

Logistics is complex, layered with multiple stakeholders, unorganized, completely offline, and deep with trivial and deep-rooted problems. Though the industry contributes 14% to the GDP, not much focus has been put and progress has been made to solve the problems of the industry.

WheelsEye is a logistics company, rebuilding logistics infrastructure around fleet owners.

Currently, Wheelseye is offering technology to empower truck fleet owners. Our products help automate operations, secure fleet, save costs, improve on-time performance and streamline their business. We are also building the largest on-demand truck booking platform in the country.

We are a young and energetic team of IIT graduates comprising of Alums from Shuttl, Snapdeal, Ola, Zomato, ClearTax, Blackbuck, having rich industry and technology experience. It is our constant endeavor to create and evolve data-driven software solutions that conquer logistic business problems and inspire smarter data-driven decision-making.

What's exciting about WheelsEye?

- Work on a real Indian problem of scale

- Impact lives of 5.5 cr fleet owners, drivers, and their families in a meaningful way

- Different from current market players, heavily focused and built around truck owners

- Problem-solving and learning-oriented organization

- Audacious goals, high speed, and action orientation

- Opportunity to scale the organization across the country

- Opportunity to build and execute the culture

- Contribute to and become a part of the action plan for building the tech, finance, and service infrastructure for the logistics industry

- It's Tough!