- Lead customer success and delivery of campaigns for OTT platform, by organizing/ establishing strong inter-departmental workflows to ensure smooth campaign lifecycle management from proposition building (pre-sales) to end delivery (campaign management & evaluation).
- Own the workflow processes (and development/ deployment of software systems) that are used to sell, input, serve, target and report on the performance of ads on OTT Platform.
- Own the operations end to end from compliance and QC to end revenue realization.
- Establish and manage robust processes for tracking, measurement, analysis, and optimisation of all advertising campaigns to continually maximize ROI for advertisers.
- Build strong ad-operations and sales operations processes and systems to maximise yield and minimise delivery risks.
- Mentor and manage execution teams that both interface with clients/ customers and internal stakeholders to deliver to advertiser goals
- Collaborate with ad-solutions and growth teams to build adoption for new ad products and incorporate performance optimisation methodologies developed internally.
- Drive automation of processes across campaign lifecycle management, sales operations, compliance etc.
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