Vodafone - DGM - Brand Activations

Key Responsibilities:

1. National Communication.

- Initiate and develop 360 communication along with execution for National tariffs (Prepaid, Postpaid, Roaming & Data)

- Develop national communication and support to the Mpaisa business

2. Circle Communication.

- Guide circles to help formulate circle marketing communication calendars

- Plan activities/ events based on market & business priorities

- Review every piece of work that is created across all circles

- Provide guidance on communication propositions development

- Create standardized communication for products and services

- Maintain consistency and work closely with the global team to comply & develop global guidelines

- Ensure speed to market of all pieces

- Develop and assist execution on all large scale circle or campaign events.

- Provide support to the enterprise communication team

3. Events & Sponsorship

- Plan, Organise, manage and execute all external and internal corporate events

- Develop sponsorship guidelines for Corporate / Circles

- Work closely with the global team and various local partners to ensure extraction of value and impact from all sponsorship deals

4. Email & Direct Marketing

- Trade Communication

- Developing Direct Marketing elements for customer communication esp. for HVCs and UHVCs

6. Corporate Responsibility

- Create internal communication plans to increase awareness of key issues within the company and encourage every employee to become an ambassador for CR

- Plan & manage the communication to the right external audience

7. Agency and team management.

- Supervise/ manage /work with the agency as communication partners to develop communication, ensure compliance with guidelines, consistency and speed to market.

- Periodical reviews with the agency on the work done and a competitive analysis to develop benchmarks and way forwards.

Internal communication.

- Plan, Develop and execute all internal campaigns & events

- Liaison with all internal departments to understand their need and deliver appropriate and timely communication.

- To ensure uniformity in communication. And maintain a brand look and feel for all internal communication.

- Identify and develop differentiated merchandise for employees and customers

- Develop, manage and execute various internal Projects and Events

- Ensure cordial relation & proper understanding with all internal teams so that objectives are collectively met

Financials and Misc.

- Timely process bills to ensure that vendors get paid on time

- Vendor relationship management to get the best deal from them

Please note minimum 8 years of experience from premiere B schools only.

Request you to revert with your updated resume mentioning the following in the below format :

Current Organization :
Years of Experience :
Relevant years of experience
Current CTC :
Expected CTC :
Notice Period :