Vice President - Sales & Marketing - Real Estate

1. To develop and implement an overall marketing and sales strategy for company products, including pricing and customer service policies and advertising programs.

2. Develops marketing action plans that clearly define objectives, goals, schedules and assignments to implement and achieve targeted opportunities.

3. To carry out a program for market research and analysis including market segments, buying trends and competitor analysis.

4. To provide recommendations for improving or adding new product designs and assists with product development and testing.

5. Maintains relationships with advertising agencies, public relations firms and market research firms.

6. Oversees and verifies reporting of sales and marketing activities, including leads generated and tracking reports, sales orders received, sales by product, backlog reports and customer lists and determines appropriate reporting frequency, such as weekly, monthly, and quarterly basis.

7. Making a strong network of Brokers.

8. Liaison with IPCs

9. Setting quarterly and annual sales goals and motivating the sales teams to achieve their goals.