Vice President - Marketing - Online/eCommerce

Job Description :

- Plan and execute marketing campaigns, including SEO and SEM

- Identify trends and insights, and optimize spend and performance based on the insights

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Brainstorm new and creative growth strategies. Instrument conversion points and optimize user funnels

- Measure and report performance of all digital marketing campaigns, and assess against goals