Value First - Head - Marketing

Head - Marketing (seeking Applications from E Commerce)

Incumbent will be responsible to :

- Take control of the Marketing function by devising efficient and practical marketing strategies. To be involved with all aspects of marketing campaigns from creation to execution.

- Take ownership of the development of our website and ensure its content is kept up to date.

- Responsible for brand awareness and creating interest via networks such as email marketing, social media (LinkedIn, You tube etc.), search engine optimization and pay per click.

- Undertake direct marketing from mailings, telesales to the web.

- Develop value propositions and branding for new service offerings and be able to create and organize the production of all marketing material, presentations and case studies for existing and new services.

- Help with the preparation for sales events, meetings and be able to present ValueFirst suite of services.

- Support the telemarketing team with effective contact databases, call scripts and follow-up marketing material.

- Develop partnerships to create new business opportunities.

- Write, plan and implement PR campaigns using 3rd party agencies as necessary.

- Monitor and measure the response and effectiveness of strategies and marketing campaigns.