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02/02 Tina Gandhi
Hiring Manager at Uolo Edtech

Views:359 Applications:105 Rec. Actions:Recruiter Actions:99

Uolo - Growth Lead/Product Marketing Manager (3-7 yrs)

Gurgaon/Gurugram Job Code: 1042253

Growth Lead /Product Marketing Manager

- Play a key role in creating a compelling vision, mission, and roadmap for our product portfolio that energizes and builds momentum within the teams

- Define and launch the growth strategy, along with quantifiable targets across acquisition, engagement and monetization

- Gather and use quantitative and qualitative data, creating hypotheses and making informed product decisions, testing assumptions early to reduce risk up-front

- Develop, lead and implement growth campaigns across traditional & innovative channels, with granular tracking, reporting and continual optimization

- Conduct A/B tests working with data analysts and data scientists to validate and iterate product/growth campaigns that demonstrate customer and business value

- Perform user lab testing and user interviews, to synthesize insights and feedback and disseminate that knowledge into the product & strategy teams to build better products

- Possess customer empathy and a curiosity mindset. Define customer value propositions based on personas or market segments (design thinking approach)

- Work with analytics team to develop & test advanced models for personalized offerings, propensity to purchase models, campaign optimization

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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