Tube Investments of India - Deputy Manager - Marketing

- Extensive experience in product launches and new product development - preferably from Auto or hybrid vehicle industries

- Product portfolio management: Asses and identify current products offerings (i.e. Price, Design, and brand awareness) with competitors products and suggesting the models to be sold in respective markets, launch new models or refresh existing models, suggesting on communication strategy, and on product pricing in order to gain market share and deliver volumes as per business plan.

- Understanding current market trends by Visiting outlets, interacting with end customers, and with parallel industries (like Automobile & hybrid vehicle etc) to establish contemporary marketing Strategies and gain market share in the segment

- To anchor qualitative consumer research to understand the needs of the target group and share consumer preference and expectations to Product Development team and work closely with them for launching new models to sell products as per consumer preference.