Key Responsibility Areas:
- End to end execution of influencer marketing campaigns
- Sourcing the best fit content creators to promote the brand
- Strategize result based campaign strategies
- Maintaining relationships with agencies and creators
- Maintaining the records, results of the campaigns
- Understanding the content and strategizing campaigns based on research
- Building long-term strategic partnerships with Content Creators
- Ability to Track, Analyse and Understand current influencer trends, campaigns, viral pieces
- Ability to create Business plans for Influencer vertical and manage the overall P&L
- Data-Driven process for Influencer and Partnership selection
Qualifications and Attributes:
- Display curiosity and a proactive approach.
- Demonstrate exceptional attention to detail.
- Be self-motivated and collaborative.
- Possess a problem-solving mindset.
- Thrive in a fast-paced environment and prioritize effectively.
- Maintain a positive, creative mindset.
- Exhibit a strong desire for continuous learning.
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