Traya Health - Manager - Influencer Marketing

Key Responsibility Areas:

- End to end execution of influencer marketing campaigns

- Sourcing the best fit content creators to promote the brand

- Strategize result based campaign strategies

- Maintaining relationships with agencies and creators

- Maintaining the records, results of the campaigns

- Understanding the content and strategizing campaigns based on research

- Building long-term strategic partnerships with Content Creators

- Ability to Track, Analyse and Understand current influencer trends, campaigns, viral pieces

- Ability to create Business plans for Influencer vertical and manage the overall P&L

- Data-Driven process for Influencer and Partnership selection

Qualifications and Attributes:

- Display curiosity and a proactive approach.

- Demonstrate exceptional attention to detail.

- Be self-motivated and collaborative.

- Possess a problem-solving mindset.

- Thrive in a fast-paced environment and prioritize effectively.

- Maintain a positive, creative mindset.

- Exhibit a strong desire for continuous learning.