Transformative Learning Solutions - Manager - Digital Marketing

Primary responsibility includes:

1. To operate digital marketing platforms (Facebook, Youtube, Pinterest etc) optimally with sense of ownership.

2. Advertisement Cost maintenance

3. Only data driven decisions to be taken

Job responsibilities:

1. Creation & Managing of Advertising/Marketing Campaign

2. Optimization of the campaigns for best results and Drive growth for the company.

3. Interacting with the Brand Team (In-house & Agencies) for the creation of Marketing collaterals which has to be marketed at the lowest possible costs.

4. Finding new advertising opportunities in terms of more advertising areas or in terms of ad platforms to increase the revenue while maintaining required profitability.

5. Shall be ready to take complete control & responsible for the platforms in terms of selection of creatives, ad copies, campaigns & targeting for both the advertising Inventory as well as Demographic targeting of the audience for a specific product and budget allotment for each run campaigns.

6. Creating an insightful report to give feedback for content creation for creating better creatives to help reduce advertising spends for reaching audiences.

7. Running analysis for improving ROIs of advertising.

8. Creating Analytical models to generate better performance.

9. Evaluating various marketing strategies and creating an alternative path for better results.

Preferred requirements:

1.Past experience with digital marketing platforms

2.Good communication skills

3.Should be able to work till long hours

4.A go-getter