You would be responsible for: - Own Trade communication, Promotional activities, New product launch activities and Training of the Sales team and Channel partners. - Work closely with the Field Sales teams to drive high quality, cost-effective on ground execution - Managing activities to achieve and retain the desired market share in KROs - Building Retailer relationship and driving Initiatives - Set up a monitoring and reporting process - Retailer and Distributor acquisition and Retention activities. - Management of Contract field staff infrastructure, which scales with the growing needs of the retail business - Tracking and timely resolution of Distributor, and Retailer settlement issue, in a systematic manner - Timely availability of dashboards, MIS and associated data, for an increase in field sales productivity. - Work closely with Sales Team along with a cross-functional team of Product, Finance and Customer support team to drive high-quality field execution. - Drive Retailer acquisition through Digital channel. Your typical day at work: - Present the quarterly plan with OKRs to the Executive Team, focusing on improvements across Sales Processes, Training, and People across each of the Regional teams - Sales promotions and Trade marketing activities. - Do field visits regularly across markets to understand the Sales team and Partners feedback and scope for innovation. - Translate Brand Strategies into Sales strategies with detailed plans to the sales team - Drive width and depth for existing, New and focus products through field team and Distributors. - Being the focal point of contact with the Business Team at HO and the Field Sales Teams. - Formulation & Implementation of Go-to-Market strategies. - Analyze the daily Sales MIS to identify key problem areas, especially in Retailer retention and New Retailer acquisition. What we expect from you: - A Sales team member with a strong believes in Execution excellence. - Proven experience on how to manage contract field force that spread across geography that delivers large scale distribution. - You should be very analytical, and data-driven - Have a big audacious dream in your heart, and a twinkle in your eye What we would also like: - MBA preferably from a Tier 1 college - Experience of 5-10 years, preferably in FMCG, Telecom or Retail Banking - Handling PAN India trade marketing activities (Rural or Urban) - Prior experience as a Trade Marketing Manager, would be a huge plus - Exposure in Digital Marketing - Brownie points if you excel in something apart from work

Bangalore

Trade Marketing Manager - FMCG/Telecom - IIM/FMS/MDI/XLRI 

Trade Marketing Manager - FMCG/Telecom - IIM/FMS/MDI/XLRI  ,Job Description for Trade Marketing Manager - FMCG/Telecom - IIM/FMS/MDI/XLRI  in I4 Consulting Services in  Bangalore for (5-10) years of experience. Apply Now!

Job Description for Trade Marketing Manager - FMCG/Telecom - IIM/FMS/MDI/XLRI  in I4 Consulting Services in  Bangalore for (5-10) years of experience. Apply Now!