Content Strategist: Level: The core function of the job is developing a content strategy based on a company's business objectives and a customer's or end user's needs. Creative professionals in this role oversee content requirements and create content strategy deliverables across a project life cycle. This can include conducting content audits (qualitative analyses of all the content on a network of sites and social media accounts) as well as gap analyses. The content strategist is often in charge of creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plans. Content strategists may also be responsible for managing other employees and freelancers, maintaining budgets, and assisting with the technical integration of content. Skills Required - - High-level thinkers who also have a penchant for keeping track of details. - Content strategists must be standout idea generators and problem solvers with excellent communication and organizational skills. - These strategy experts must have the analytical abilities necessary to gather key business and user insights, and apply their strategic planning skills to create a long-term vision for the content that's generated. - Project management experience will help the content strategist keep projects on track and within budget. - Other desirable traits include the ability to compellingly communicate a brand's story, and a design sensibility to envision how content will be presented or distributed in formats other than text-based articles, such as infographics or multimedia presentations. - A firm understanding of user experience and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred. Public Relations: Public relations account executives are responsible for handling all aspects of planned publicity campaigns and PR activities. Other tasks include: - Planning the PR strategy and rolling out PR campaigns - Writing/producing presentations and press releases - Dealing with enquiries from the public, the press, and related organisations - Organising and attending promotional events such as press conferences, open days, exhibitions, tours and visits - Analysing media coverage, commissioning or undertaking relevant market research, where necessary

Mumbai

Toppr - AGM - Content Strategy & Public Relations 

Toppr - AGM - Content Strategy & Public Relations  ,Job Description for Toppr - AGM - Content Strategy & Public Relations  in Toppr in  Mumbai for (4-7) years of experience. Apply Now!

Job Description for Toppr - AGM - Content Strategy & Public Relations  in Toppr in  Mumbai for (4-7) years of experience. Apply Now!