ToothSi - Head - Growth Marketing The Roles : - Business owner of regional digital user acquisition, retention and upselling, especially focusing on app - Drive regional strategy and execution of digital marketing campaigns to deliver business results - Optimize online channels performance including Google Ads, Facebook Ads and ad networks to improve acquisition efficiency, user lifespan and lifetime value - Develop full-funnel media plans including media mix, audience segmentation and a/b testing - Master the nuances and usages of different data sources including Google Analytics, AppsFlyer and internal data sources. And work with data team to enable in-depth marketing analytics - Analyze marketing funnel to identify pain points and improve overall effectiveness - Experienced in analytics and experiments on driving growth and solving issues - Work across teams to enhance conversion tracking, attribution model and marketing analytics capabilities Requirements : - Minimum 7 years in digital marketing especially focusing on performance marketing; regional experiences is a must; entertainment / media / tech industry experience is a plus - Knowledgeable in app advertising including regional media landscape, event tracking and fraud - Relevant experience from working in a high-growth company with sizable media budget - Result driven, with excellent interpersonal skills on how to collaborate with local teams to achieve business results - Problem solver with a growth mindset - Proficiency in Google Ads, Facebook Ads Manager, Google Analytics and Appsflyer or equivalent tools - Experiences with marketing automation tools and workflow automation tools is a plus - Knowledge or experiences in Tableau, Python and SQL is a plus - Good communication skills, with excellent command of both spoken and written English

Mumbai

ToothSi - Head - Growth Marketing 

ToothSi - Head - Growth Marketing  ,Job Description for ToothSi - Head - Growth Marketing  in Toothsi.in in  Mumbai for (7-12) years of experience. Apply Now!

Job Description for ToothSi - Head - Growth Marketing  in Toothsi.in in  Mumbai for (7-12) years of experience. Apply Now!