Profile: 1. Take brand ownership and provide the vision, mission, goals and strategies 2. Planning and managing branding budget; 3. Planning strategy and implementing of Brand visibility and Advertising through Digital marketing, Social Media advertising, E Commerce, Retail, Modern Trade, Horeca and Channel Distribution 4. Developing Brand presence and market share 5. Planning and managing branding budget. Development of branding collaterals catalogs, brochures, diaries, calendars, wall-paintings, signboards, flex banners, posters, in store branding, exclusive stores etc. 6. Interacting with Media Houses for Print, TV, Radio & Outdoor Marketing requirements; ensured efficiency in Media Planning & Buying by negotiations, budgeting and maintaining project timelines 7. Digital Marketing, Social Media Strategy and Implementation for maximizing sales revenues 8. Planning competitive marketing& branding strategies for highlighting the USP of company's products, enhancing sales and business development 9. Monitoring media budgets, tracking campaign costs, performance for effective Return on Investment (ROI) 10. Manage creative agencies, collaborate closely as strategic partners; 11. Development of product branding, logo placement, color schemes, packaging, user-manuals etc. 12. Designing, implementing and tracking the impact of creative marketing programs Manage in house team of graphic designers, videographers, and external agencies for online, ATL, BTL and PR activities. 13. Plan and manage company events e.g. season kick-offs, dealer meetings, press meeting etc. 14. Analyze how our brand is positioned in the market and crystallize targeted consumers insights through market research. 15. Develop cohesive brand strategies, brand positioning and go-to-market strategies with branding team. Align the company around the marketing direction and product line strategy. 16. Ensure consistency in branding of products, packaging, brochures etc. 17. Track performance of campaigns, branding activities to identify opportunities, report key issues progress report on your team and external agencies to management. 18. Visit dealers to improve in-store and neighborhood branding 19. Monitor competitive activities, brand health, and brand share. 20. Partner with the sales team to recognize business matrices, address relevant opportunities/weakness through innovative marketing programs

Mumbai

Navi Mumbai

Tirumalla Oil Refinery - Manager/Senior Manager - Brand Management 

Tirumalla Oil Refinery - Manager/Senior Manager - Brand Management  ,Job Description for Tirumalla Oil Refinery - Manager/Senior Manager - Brand Management  in The Kute Group in  Mumbai Navi Mumbai for (8-15) years of experience. Apply Now!

Job Description for Tirumalla Oil Refinery - Manager/Senior Manager - Brand Management  in The Kute Group in  Mumbai Navi Mumbai for (8-15) years of experience. Apply Now!