Summary : Times Internet (TIL) is India's digital product company & a venture by The Times of India Group. As per ComScore, it has the largest Indian online repertoire, with 250 million+ monthly visitors, with category leaders such as Times Of India, Economic Times, MXPlayer, Gaana, Cricbuzz in its portfolio. Revenue Strategy & Analytics team is looking for a research personnel to own responsibility for creating B2B marketing content such as whitepapers, articles, blogs, mailers and thought leadership papers with a strong objectivity on business outcomes (leads, conversations, revenue) and a strong bias for your target audience. You will work in a highly matrixed organisation, collaborating closely within your team with graphic designers, developers, adtech stakeholders and performance marketers. Position Summary: - Execute the B2B content strategy of TIL - whitepapers, research articles, blogs, social media that will be published on owned and 3rd party channels - Collect, structure, analyse and present data in whitepapers, articles and reports in an editorial-like capacity - Gather and synthesize existing research, and write summaries for internal consumption - Coordinate with multiple stakeholders for gathering, processing and presentation of data and analysis for brand content creation. Streamline processes to improve these activities overtime - Maintain key presentations for Revenue Strategy & Analytics leadership - Collaborate with cross-company/ external teams on specific communication or creative projects, which may include external pitches and client discussions - Interpret data and storytelling through rich infographics - Build knowledge content for internal communications to ad sales teams - Work with internal technical teams to develop strong domain understanding - Be on top of latest trends and topics in AdTech and MarTech - Track competition activity and maintain competitive advantage through content - Monitor content traction and engagement metrics, maintain dashboards and meet traffic, lead-generation and engagement targets Functional Qualities desired : - Degree in Tech/Business Management/English Language/Mass Communications - MBA and Media & Entertainment/Advertising industry experience is an advantage - Understanding of research methods including primary such as surveys & interviews and secondary research methods - Advanced Excel and Powerpoint skills are MUST - Impeccable command over the English Language and a flair for writing - Some experience (as vendor/client) in tech industry is desired Candidate Profile: 3 - 5 years of experience with consulting firms and advertising agencies Understanding of adtech, media and programmatic industry is crucial for this role, demonstrable through work experience High attention to detail with ability to visualise art and copy together Excellent communication skills Ability to work with multiple stakeholders and assimilate multiple views Digital savviness along with a flair for creative writing mixed with an aptitude for tech and data

Noida

Times Internet - Research/Business Analyst 

Times Internet - Research/Business Analyst  ,Job Description for Times Internet - Research/Business Analyst  in Times Internet Ltd in  Noida for (2-6) years of experience. Apply Now!

Job Description for Times Internet - Research/Business Analyst  in Times Internet Ltd in  Noida for (2-6) years of experience. Apply Now!