Key responsibilities for the job -  - Responsible for campaign execution across online and offline channels  - KRA will include both traffic growth and building brand awareness and identity  - Ensuring all communication is in line with brand positioning  - Owning marketing channel mix, modeling user demand and planning accordingly  Requirements -  - Minimum 5+ years of experience in B2C marketing space. Any experience with large consumer internet companies or other consumer-focused companies will be preferred  - Experience scaling digital channels including but not limited to SEM, SEO, social, paid content distribution, etc.  - Excellent quantitative skills including A/B and multivariate testing, LTV/cohort analysis, and channel mix modeling  - Deep understanding of the current digital landscape as well as what the future may hold for digital marketing programs.  - MBA from a tier 1 B-School in India/Abroad

Noida

Times Internet - Manager - Digital Marketing - Gaana.com - IIM/MDI/ISB 

Times Internet - Manager - Digital Marketing - Gaana.com - IIM/MDI/ISB  ,Job Description for Times Internet - Manager - Digital Marketing - Gaana.com - IIM/MDI/ISB  in Times Internet Ltd in  Noida for (4-9) years of experience. Apply Now!

Job Description for Times Internet - Manager - Digital Marketing - Gaana.com - IIM/MDI/ISB  in Times Internet Ltd in  Noida for (4-9) years of experience. Apply Now!