Growth Marketing Manager We are hiring for Growth Marketing Manager - IC role for Times Club. Primary Responsibilities : - Drive user retention, monetization, and engagement with compelling, precisely-targeted campaigns. - Own the strategy and positioning of our user-facing channels, especially our lifecycle email and push campaigns. - Develop go-to-market plans for new products and feature releases, identifying the most impactful multichannel strategy with the help of data, competitive analysis, and your own experience and intuition. - Manage A/B testing to evolve existing lifecycle campaigns and ensure the impact of newly introduced campaigns. - Work with your teammates on the paid acquisition side to ensure creative strategies at the top of the funnel dovetail effectively with down-funnel comms. - Coordinate with your product counterparts to develop the technical requirements for highly sophisticated, personalized, segmented campaigns. - Develop a deep understanding of the product and our users' behaviors, habits, and concerns within the product. - Own brand management and ensure consistency and compliance with brand guidelines in all forms of communication. - Work closely with art and copywriting to create compelling messaging that resonates with our users. Requirements : - You have a minimum 3+ years of experience in a product marketing or other cross-functional growth-focused role, preferably for a consumer startup. - You know how to measure the success of marketing initiatives and intuitively use data to drive decisions. - You have extensive experience using A/B testing to drive greater campaign impact. - You also know data and testing will only get you so far, and you have an instinctive sense of the value of solid brand marketing to build long-term positive sentiment in your user base. - You have exceptional written and spoken communication skills and are eager to use them. - Familiarity with martech tools and applications (eg. Clevertap, Braze, Mixpanel, Appsflyer, Amplitude, etc) - Passion for the marketing industry and its best practices - You are self-motivated, enthusiastic, creative, and clever. - Ability to work remotely and co-ordinate in different time-zones. Late night/early morning calls due to various geographies.

Any Location

Times Internet - Growth Marketing Manager 

Times Internet - Growth Marketing Manager  ,Job Description for Times Internet - Growth Marketing Manager  in Times Internet Ltd in  Any Location for (3-4) years of experience. Apply Now!

Job Description for Times Internet - Growth Marketing Manager  in Times Internet Ltd in  Any Location for (3-4) years of experience. Apply Now!