Times Internet - Brand Equity Media Sales Role

Work Responsibilities:

- Market coverage in terms of meeting clients and ad agencies and ensuring that Spotlight in the top of their minds, as a premier Content Marketing / AFP media option.

- Aggressively chase sales targets and keep up with the cutting-edge growth that the division has achieved in the last few years.

- Proactively look at creating opportunities for revenue generation by analyzing competition, evaluating opportunities, lateral thinking, etc.

- Understanding client's business objectives, problem areas, long-medium-short term business goals, marketing challenges, sales cycle, interpreting briefs from clients and their media marketing divisions, etc.

- Formulate 360-degree solutions with a digital-first approach on the Times Internet platforms in a way that the solutions provided cater well to the brand marketing funnel/objectives.

- Drive synergies inside the Times Group to make sales pitches by collaborating and networking with Print (TOI), TV, IBCE, Radio (Radio Mirchi) etc.

- Create a complete marketing solution proposal for the brand including a rollout plan, budgets, logistics, etc.

- Identify resources available (duration of the activity, budgets available, other supports available, etc.

- Take complete onus of the thorough execution of the project and ensure that the client renews the deal Y-o-Y with Spotlight.

Skills, Experience & Expertise:

- 5-10 years of experience in digital media sales. (Radio/Print/TV is also acceptable)

- Knowledge and experience in brand solution sales.

- Must have good contacts with agencies; Industry connect would be an added advantage

- Must have a flair for numbers and ability to make deals/proposals & costings.

- Good communication & interpersonal skills.

- Quick at problem-solving & troubleshooting.

- Aggressive to chase the revenue target & align oneself to drive that number to completion

- The person needs to have fantastic Presentation skills, to be made to Top Management (CXOs, Business Heads, etc.) and has to have a knack for making deals/ proposals & costings on excel sheets