Times Group - Manager/Senior Manager - Brand Management

Designation: Manager/ Sr. Manager

Reporting to: Deputy General Manager - Brand

Experience: 5 to 8 years; Experience in Media & Digital Marketing will be an added benefit

Placing of Posting: Mumbai

Qualification: MBA in Marketing

Language : Marathi is mandatory

Key Responsibility Areas :

- MT Gold: Working on the operations of MaTa Gold digital service. Planning and executing marketing campaigns, analyzing and reporting Gold performance and suggesting recommendations

- Marketing Operations: Conceptualizing, implementing, and managing marketing calendar & events, marquee properties and reader / advertiser engagement events

- Digital Marketing & Campaign Operations: Ideating & Conceptualizing of Digital marketing plans, Campaign budgeting and analytics

- Product Management: Operation management and control of editions assigned. Competition product understanding & analysis

- Financial Management: Managing the P&L of brands assigned. Creating opportunities for revenue generation and cost control

- Internal coordination: Cross functional engagements, working closely with internal stakeholders such as Brand, Editorial, Response, RMD and Production teams

- Vendor / Agency Management: Working closely with advertising and event management partners.

Candidate Requirements :

- Analytical thinking and an orientation of the macro business environment

- Strong skills and experience of digital marketing. Experience in brand marketing with a digital product-will be an advantage

- Experience in marketing communication design, agency / vendor management and event management

- Proven track record in execution excellence

- Excellent communication and interpersonal skills

- The ability to work with cross-functional teams to achieve business goals