Times Group - Digital Platform Manager

Position Purpose: End to end ownership of Digital Platform to enhance digital value proposition and customer experience

Key Responsibilities:

- Steering the development of digital platform, features, and solutions that power all elements of the customer experience on web and mobile.

- Using knowledge of market segments and customer preferences, identifying platform features gaps to drive the roadmap.

- Owns the go-to- market strategy to launch new features and drive customer engagement by working closely with Digital Org.

- Cross functional relationships with product, technology, marketing, design, operations and analytics teams to bring features and solutions to market, and grow business opportunities.




- Work closely with agile teams (Digital Org) of Engineers, UX/UI Designer, marketer, data analyst, content strategist and business head.

- Monitor customers/users with a keen eye towards understanding consumers, their pain areas and their behaviour on the site and mobile application

- Always thinking did you solve the problem right, how to improve on boarding rate, revenue conversion, which is the easiest payment method, which schemes are doing best, how can I improve the bounce rate on the site etc.

- Own the digital platform and work on it focused on defining, iterating and solving customers problems. Obsess about better customer experience and perfect consumer journeys.

- Analyse various metrics that inform the success of digital platform.

- Focus on creating and enhancing Revenue from digital platform

Role Requirement :

A successful candidates will be highly analytical and adept at distilling a wide range of disparate functionalities into clear, understandable applications that customers will love. We are looking for someone customer-obsessed and digitally savvy with a strong interest in consumer products. This role involves both strategic and tactical thinking in a highly ambiguous and competitive environment.

- Must have- Prior 3+ years of experience in digital platform (product) management in b2c internet based businesses

- Knowledge of end to end customer life cycle with B2C products or services.

- Experience of driving and motivating cross functional teams/partners/vendors to deliver digital platforms (features) on tight deadlines.

- Self - Starter, with a high degree of curiosity, creative problem- solving skills, strong attention to detail, comfort working in ambiguous and fast paced environments.

- Excellent verbal and written communications skills and ability to influence.

- Proven analytical and quantitative skills, ability to use data and metrics to back up assumptions and develop business case.