Company : The Wellness Shop Role : Brand Manager Job Type : Full Time Work Type : On Site CTC : Upto 12 LPA Location : Jaipur Company Overview : - The Wellness Shop is an online store for natural, organic, cruelty-free cosmetics and personal care products. It is a brand for the people, by the people evolving the cosmetic domain with all organic, natural, certified products helping the cosmetic industry to be free from adverse chemical exposure all over. Job Overview : - Brand Manager is responsible for developing and implementing effective brand strategies to enhance the overall image and market presence of a product or company. The role involves a combination of marketing, advertising, and business strategy. Roles and responsibilities : 1. Strategy Development : - Develop and execute comprehensive brand strategies to meet business objectives. Conduct market research to understand consumer trends, preferences, and competitors. Identify target audiences and devise plans to reach and engage them effectively. 2. Brand Positioning : - Define and communicate the brand's unique value proposition and positioning in the market. Ensure consistent brand messaging across all channels and touchpoints. 3. Product Branding : - Collaborate with product development teams to align product features and attributes with the brand strategy. Work on product naming, packaging, and other elements to reinforce brand identity. 4. Brand Communication : - Oversee the creation of marketing collateral, including print materials, online content, and social media posts. Maintain brand integrity and consistency in all communication materials. 5. Cross-functional Collaboration : - Work closely with other departments such as sales, product development, and customer service to ensure brand alignment. Collaborate with external partners, agencies, and vendors to execute marketing initiatives. 6. Budget Management : - Develop and manage budgets for marketing and promotional activities. Ensure cost-effective use of resources while maximizing brand impact. 7. Brand Performance Analysis : - Evaluate key performance indicators (KPIs) to assess the overall success and impact of brand strategies. Recommend adjustments to strategies based on performance data. Skills and Qualifications : 1. MBA in any specialization with proven experience in brand management or a related role. 2. Strong analytical, communication, and interpersonal skills. 3. Creative thinking and problem-solving abilities. 4. Familiarity with market research and data analysis. 5. Knowledge of digital marketing and social media trends. - We are looking for some energetic, enthusiastic individuals to join and strengthen the team.

Jaipur

The Wellness Shop - Brand Strategist 

The Wellness Shop - Brand Strategist  ,Job Description for The Wellness Shop - Brand Strategist  in The Wellness Shop in  Jaipur for (2-15) years of experience. Apply Now!

Job Description for The Wellness Shop - Brand Strategist  in The Wellness Shop in  Jaipur for (2-15) years of experience. Apply Now!