The Himalaya Drug - Senior Brand Manager - Functional Foods

- Lead the Functional Foods for Himalaya Consumer Products

- Define and Deliver a the marketing plan in-line with the overall category plan.

- Create & Lead the NPD roadmap for the category towards achieving long-term vision

- Lead the Creative & Media team and take responsibility for developing and implementing all marketing plans

- Lead marketing plans in collaboration with a variety of functional areas such as PR, Packaging, Design, Product Development, Supply Chain, Commercial and Operations

- Analyse and provide consumer, category, and brand information to support channel marketing and sales initiatives

- Lead insight gathering research into consumers and competitive category to secure knowledge that can be utilized to enhance and evolve the brand

- Develop annual plans and budgeting for the brand and monitor the expenditure

Knowledge :

- MBA degree required in Marketing

- Advanced Microsoft Excel and PowerPoint skills required

Experience :

- 5 years plus experience in FMCG marketing in Foods Category, Preferably with experience in companies making functional foods.

Skills :

- Good interpersonal and communication skills and the ability to work on cross-functional teams in both leadership and member roles

- Good presentation and writing skills

- Should possess strong interpersonal skills and is a relationship builder

- Strategic thinker and creative marketer

- Results oriented and have entrepreneurial leanings