The Himalaya Drug - Associate Media Manager

Looking for a 7 - 10 years Media planner with strong knowledge on planning - TV, Print, Cinema, Radio. End to End Campaign Planning and Management

- Creating and executing a strong media strategy

- Work with the media agency to ensure that campaigns deliver the brands objective

- Maintain a high level of working and strategic knowledge across all channels and how they can integrate

- Regular discussion with the brand team to understand and provide solution for the brand challenges

- Review all buys from media agency, ensuring they are consistent with media strategy, in line with budget & executable based on schedules

- Manage the media agency and deliver highly optimized campaigns through continuous data analysis.

- Work closely with agency to develop and execute annual brand plans

- Thought leadership, putting forward new topics of interest; Competitive tracking & reviews

- Support the idea generation, cross-functional coordination, and work with media agency to ensure successful implementation of these campaigns

- The candidate will need to develop a good working relationship with internal and external stake holders

- Measure the results against the planned deliverables and conduct post evaluation (to derive insights to be leveraged for next campaign)

- Monitor ads during the campaign period, weekly/daily reporting, end of campaign reporting, reconciliation of final costs, tracking efficiency of the campaigns

- Strong knowledge and understanding of media tools and techniques / processes.

Candidates with experience in Media Planning and Buying in FMCG domain are welcome to apply