Testbook.com - Manager - Public Relation

About Us

The fastest rising startup in the EdTech space, focussed on Engineering and Government Job Exams and with an eye to capture UPSC, PSC, and international exams. Testbook is poised to revolutionize the industry. With a registered user base of over 2.2 Crore students, more than 450 crore questions solved on the WebApp, and a knockout Android App. Testbook has raced to the front and is ideally placed to capture bigger markets. Testbook is the perfect incubator for talent. You come, you learn, you conquer. You train under the best mentors and become an expert in your field in your own right. That being said, the flexibility in the projects you choose, how and when you work on them, what you want to add to them is respected in this startup. You are the sole master of your work. The IIT pedigree of the co-founders has attracted some of the brightest minds in the country to Testbook. A team that is quickly swelling in ranks, it now stands at 500+ in-house employees and hundreds of remote interns and freelancers. And the number is rocketing weekly. Now is the time to join the force.

Responsibilities include:

- Creativity, writing skills and ability to connect and maintain long term relationships with people.

- Develop, spearhead and implement an effective communication strategy for the company. Align the business strategy and brand guidelines of the company with communications and PR strategy.

- Work closely with the management team to shape the company's image and values, and devise appropriate methods to communicate them to the public.

- Navigate internal & external stakeholders to understand the company's objectives and goals, be on top of every new product launch, business launch, events, and promotions happening in the company as well as the EdTech ecosystem to build communication strategies around, which builds customer loyalty, brand awareness, and investor engagement.

- Identify press opportunities and develop content to be disseminated via press releases, social media, websites, newsletters and any other distribution channels and come up with new ideas and inventive ways to promote the organization.

- Serve as the company's media and PR agency liaison, outreach and build relationships with the media fraternity, conduct briefings and ensure the monthly, quarterly and yearly PR goals are achieved.

- Assist the CEO in various external communication level activities, whenever necessary.

Functional Competencies:

- Experience in leading communication strategy for a progressive fast-paced B2C startup

- Strong knowledge of journalism, communication practices and techniques

- Excellent communication skills

- Highly articulate and outstanding writing & editing skills

- Well liaised with the Media fraternity

You should have below to be successful:

- Must have a minimum 3-5 years of work experience in journalism, media, communications, communication strategy or PR

- Experience in a fast paced progressive startup is preferred

- Super Positive attitude and proactive work ethic

- Organized and strong time management skills

- A sense of urgency and persistence

- A self-motivator, creative, results-driven, and solution-oriented