Job brief : We are looking for an experienced Brand manager who is passionate about uncovering consumer insights and delivering innovative BTL marketing campaigns. You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brand's reputation, improve customer experience and drive growth. Responsibilities : - Analyze how our brand is positioned in the market and crystalize targeted consumers insights - Take brand ownership and provide the vision, mission, goals and strategies to match up to Translate brand strategies into brand plans, brand positioning and go-to-market strategies - Lead creative development and create motivating stimulus to get targeted population to - take action - Establish performance specifications, cost and price parameters, market applications and sales estimates - Coach the team and get the best from everyone - Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues - Oversee marketing and advertising activities to ensure consistency with product line strategy - Monitor product distribution and consumer reactions - Anticipate bottlenecks - Brainstorm new and innovative growth strategies - Align the company around the brand's direction, choices and tactics Requirements : - Proven working experience as brand manager or associate brand manager - Drive for results and leaderships skills - Excellent understanding of the full marketing mix - Highly creative with ability to think out of box - Experience in identifying target audiences and devising campaigns that engage, inform and motivate - Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management - Strong analytical skills and data-driven thinking - Advanced communication and interpersonal skills - Up-to-date with latest trends and marketing best practices - Comfortable working with numbers, metrics and spreadsheets HRTestbook.com

Navi Mumbai

Testbook.com - Brand Manager - Offline Segment 

Testbook.com - Brand Manager - Offline Segment  ,Job Description for Testbook.com - Brand Manager - Offline Segment  in Testbook.com in  Navi Mumbai for (3-5) years of experience. Apply Now!

Job Description for Testbook.com - Brand Manager - Offline Segment  in Testbook.com in  Navi Mumbai for (3-5) years of experience. Apply Now!