Telecom Marketing - Prepaid - U&R

Telecom - Marketing

Senior Manager , candidate from a leading telecom company with 4 + Years of work experience in

PREPAID UnR

Location : Pune

Maximum CTC Offered : 20-25 LPA

Joining Time ASAP

Job Description :

- Working closely with the circle marketing resources to execute the national strategy ,clearly articulating policy guidelines and national frameworks for the circles to operate in. Assign circle targets & develop follow up & review mechanisms on circle performance.

- Usage Enhancement strategy & programs -Repeat cash ins (RCI),customer transaction volume & value, diversity of transaction across remote & physical merchants. Feedback to the merchant team on performance by category.

- Drive Customer Retention -Activate/REC base – inactivity & win back programs

- Mother Ship Benefits -Establish & drive key metrics for mother ship benefit, performance monitoring on these metrics, design and implement programs to deliver the same

- Communications Policy - Design and Implement the communications policy for M Commerce, ensure execution of the same across key stake holders

- Identification of collaboration opportunities with other lines of businesses - Airtel landline & DTH to drive customer usage so as to leverage the scale & size of Airtel.

- Driving National Merchant Alliances – Utilize partner real estate (web site, on ground, customer base etc), launch joint promotions (own base communication, advertising etc) to dive customer usage.

Please share your latest and updated CV ASAP.

Please share this vacancy with your business school batchmates , telecom/ FMCG company colleagues and friends.

Email Address : ChaatakJobs@chrsp.com