TBO.com - Customer Loyalty Manager

Loyalty Manager

The Customer Loyalty Manager is responsible for driving engagement through our Loyalty program TBO+, curate attractive deals and promotions (stretch the $) and make TBO+ as a channel to drive customer growth.

Role and Responsibilities :

- Build a rewards programme that is valuable to the customers and therefore to our partners

- Understand TBO's customer persona and key attributes that drive engagement through loyalty

- Drive program performance to drive global penetration and build campaigns & promotions to drive member engagement and therefore growth

- Stretch the $ spend (estimated to be > $ 50 MM) to drive maximum value for TBO's customers and TBO

- Working closely with the various internal and external stakeholders to make the program successful

- Cultivates, manages and contributes to internal cross-functional teams and relationships with Marketing, IT, Finance, commercial, contracting, data analytics & others including the senior leadership team at TBO

- Proactively problem solves and enhances the user experience for the program

- Manage day-to-day activities associated with the overall success & growth of program

Candidate Profile :

- Experience in working in a loyalty business, deals and promotions with exposure to building loyalty, partnership management, Deals & Promotions, marketing

- Strong data mindset to leverage data to drive business actions

- Ability to proactively identify opportunities, take initiatives &multi-task in a fast-paced environment

- Ability to establish and build business relationships

- An ability to think Digital First - Exposure to transforming customer requirements to business requirements would be an added advantage

- Atleast 5+ years of experience with atleast 3+ in Loyalty programs