TaxiForSure.com - Manager - Content & Social Media

We are currently in a process of identifying for Content and Social Media Managerial position at Taxiforsure.com, Bangalore

Since we are working on strict deadlines to close this position an early response from your end would be highly appreciated

TaxiForSure is a marketplace to find taxis in India! Founded in June 2011 by NIT-K and IIM-A alumni Aprameya Radhakrishna and Raghunandan G and funded by Accel Partners, Bessemer Venture Partners, Blume Ventures, and Helion Ventures, we are a taxi aggregator aiming to be the country's first choice to book a taxi. We operate in the burgeoning but hitherto unorganized radio taxi industry, which has the potential both to impact our daily mode of travel as well as the livelihoods of thousands of operators and drivers. We aim to achieve this with the help of our strong team and a robust operational model. We wear our hearts on our sleeves, working hard to serve our customers and even harder to empower partnering operators and drivers.

With over 1800 employees on board in 3 years, TaxiForSure has quickly grown into a major player in the industry. We are growing at a fast clip in 52 cities will be expanding aggressively nationally and internationally in the coming months.

Key Responsibilities:

- Creating and conceptualization of all marketing campaigns/activations on digital (social/blogs/mailers/app/site)

- Leading a team comprising of content writers and social media (ORM/CRM)

- Coming up with fresh ideas to enhance user engagement on the blog/site/app/BTL programs. Responsible for generating content that drives interaction within the target market

- Developing a content and social media strategy and ensuring execution basis the brand theme.

- Responsible for all brand content across customer touch points. Understand and deliver all the content and communication requirement of business including mailers, banners, blogs, white papers, brochures et al

- Conducting quality checks and proof reading for all content pieces before publishing them

- Work with the PR team and agency to write effective press releases for various updates/developments in the company and industry

- Maintain a productive working relationship with other writers, designers, product managers and other internal and external stakeholders

- Possess understanding of global content and online publishing practices

Key Skills & Experience:

- 5-9 yrs overall experience

- Strong creative thinking and ability to come up with out of box ideas

- At least 1-2 years in managing a social media page

- Impeccable grammar and error-free writing (need we mention this)

- Knack to effortlessly prepare content for publishing

- Keen attention to detail, while taking briefs and while delivering them

- Work independently with minimum supervision

- Manage and deliver multiple projects and meet deadlines without reminders

- An excellent communicator, sensitive to language, and comfortable drafting communication on demand

- Basic knowledge of SEO (Keywords, meta description, backlinks, inlinks) will be a plus

- Practical understanding of Google Analytics and Google Webmaster will be a plus

Qualification: Postgraduate from Premier Institutes.

Yogesh Soni