Tata BSS - Manager - Marketing

Role - Manager - Marketing

Location - Hyderabad

Summary

- As a Marketing Manager, you will be responsible for Branding, Marketing and Positioning of service portfolio. Conceive, Conceptualize and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, support the sales teams in achieving targets.

Role and Responsibilities

- Develop product positioning and branding that differentiates our services in the market

- Sales Enablement: Communicate the value proposition of the services to the sales team and develop the sales tools that support the selling.

- New Product launches: Plan the launch of new services and releases and manage the cross-functional implementation of the plan

- Market intelligence – Be an expert on our buyers, how they buy and their buying criteria; be the expert on competition.

- Demand generation – Develop strategy and manage the marketing programs that drive demand for your service portfolio

Person Specifications

6+ Years of Experience in Marketing function, preferably from IT/BPO domains.

Very strong verbal & written communication skills

Excellent people and management skills

Contact Details
Gorthi