12/01 Kameswari
Vice President - HR at Synchrony Financial

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Synchrony - Senior Analyst - Marketing Analytics - WalkIn (2-7 yrs) Premium

Hyderabad Job Code: 653196

We are conducting exclusive Hiring drive for IT, Analytics and Finance on 19th and 20th January 2019 in Hyderabad

Venue :

Hotel Avasa
Hitech City, Madhapur, Hyderabad - 500081

Timings : 10am to 6pm


Job Title/Role : Sr. Analyst- Marketing Analytics

Role Summary/Purpose :

- Seeking intellectually curious candidate with a passion for executing and analyzing real world marketing campaigns.

- The selected candidate will be part of Analytics Center of Excellence rolling up to Synchrony Financial, India.

- The candidate will be part of Marketing Analytics team and will be responsible for working directly with US based stakeholders & executing project/BAU reports and driving thought leadership & Innovation.

Essential Responsibilities :

- Analyze Campaign effectiveness and efficiency of B2C marketing & incentive campaigns

- Automate and Streamline Reporting and enhance the processes for quicker and accurate delivery.

- Executing and delivering standard reports on recurring basis across B2C Cardholder function.

- Provide total analytical support including extracting data, preparing analysis, interpreting data, making strategic recommendations and presenting out to clients

- Adhere to SLA's on timeliness, accuracy & compliance for all projects.

- Communicate analysis and recommendations in a concise manner to a variety of audiences

- Proactively leverage expertise in the larger team to deliver positive business impact.

- Explore latest Tools and Techniques in the Industry and leverage them for Advanced analytics.

Qualifications / Requirements :

- Graduate (Math/Statistics/Economics/ General Science/ Engineering) with 2+ years of experience (Distance learning not valid)

- Hands-on knowledge of SAS is mandatory

- 1+ years of experience in Adobe Analytics/Google Analytics/ Tableau/BI Tools is preferable

- Strong written/oral communication skills

- Course work in statistical and database management

- Financial/Marketing domain experience is preferable

Desired Characteristics :

- Financial Domain knowledge

- Understanding of Adobe Analytics

- Knowledge of Statistics and Database Management

- Good knowledge of the latest Analytical practices in the Industry.

- Knowledge of latest Analytics Data Visualization tools like Tableau & SAS VA.

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