Director - Performance Marketing Description : About The Team & Role : - The Growth Marketing team at Swiggy is a horizontal team that cuts across all the existing and upcoming Swiggy verticals. - This team is responsible for traffic, acquisition, activation and reactivation of users to the platform. - Director of performance & growth marketing at Swiggy spearheads the new user acquisition & activation efforts for Swiggy. - She/he will lead a team of performance marketers and work closely with internal teams such as business, product, analytics, brand, design, research and finance to build and execute on the strategy and roadmap for the new user charter. What will you do : - Build and align the strategy for user acquisition and activation for Swiggy - Deliver the new user acquisition & activation goals by identifying and leveraging the growth opportunities across media, discounts, partnerships and product initiatives. - Lead all performance marketing channels for user acquisition ; Google ads, Facebook ads, Affiliates, Youtube, etc. to deliver best in class CAC. - Develop growth hacking strategies and work with various internal teams to deliver results - On-board and manage external marketing partners (Agencies/ automation tools) to have best in class solutions to drive efficiency and effectiveness - Influence the product team to define the roadmap for new user journey on the platform - Own the new user creative and communication strategy (off-app & on-app) by collaborating with brand and design Desired Skills : - Strong performance marketing & growth skills with 6-8 years of experience in managing performance/growth marketing in consumer internet companies, with at least 4 years of leading a team- - In-depth knowledge of martech landscape, has a keen interest in new developments in the digital marketing space - Strong stakeholder management, project management and collaboration skills - Should be able to hire, coach and guide the team to deliver world class performance. - Lots of hustle, comfortable with ambiguity, and a mindset of experimentation is a big plus For your candidature to be considered on this job, you need to apply necessarily on the company's redirected page of this job. Please make sure you apply on the redirected page as well.

Bangalore

Swiggy - Director - Performance Marketing 

Swiggy - Director - Performance Marketing  ,Job Description for Swiggy - Director - Performance Marketing  in Swiggy in  Bangalore for (6-8) years of experience. Apply Now!

Job Description for Swiggy - Director - Performance Marketing  in Swiggy in  Bangalore for (6-8) years of experience. Apply Now!